no secret that being a business owner in the modern workplace is a challenge.
Gone are the days when what mattered most to your employees was the amount they
were getting paid at the end of the month. With recent stats from
Investors in People
revealing that half of UK employees are considering a new job in 2020,
it’s more important than ever that you have an engaged workforce who feel
valued and appreciated, especially given that 10% of employees are less happy
in the workplace now than they were in 2018 (24% overall).
cited three main reasons for looking for a new job. 30% said money, 23% said
due to feeling undervalued and 22% said they want a better work-life balance.
And, whilst the survey suggests pay is an important factor in job satisfaction,
almost half (47%) of those surveyed said they would rather have a friendly
workplace than a 3% pay rise.
that the same things won’t please all of your employees, it is difficult to
determine which methods you can roll out across your business that are going to
be most effective in engaging your workforce, whilst benefitting your business
JVP Group Case Study – Insights from an employee
Rian, Client Services Manager at JVP Group. We support employers across the UK
to advertise and market their job vacancies and employer brand online.
power of the employer brand is becoming an increasingly important area of focus
for our clients and rightly so. Our employer brand has always been important to
us at JVP. When you think about your employer brand, it gets you thinking about
what makes your business a great place to work.
I share my 4 top tips from an employee perspective and my own personal
experience since joining JVP Group in 2018, in the hope that they will help you
in developing your own employee value proposition (EVP), which will in turn
support you in retaining great people and moving your business forward.
Saying thank you
sounds almost silly doesn’t it? But how often do you thank your employees for their
efforts? 14% of respondents surveyed by Investors in People said a ‘thank you’
would encourage them to stay in their current position.
thing I value most about working at JVP Group is that my efforts never go
unnoticed. Before I leave the office at the end of the day, I am always thanked
for my hard work and contribution to the business. Something that seems so
small can often be overlooked, but remember, it’s the smallest of details that
really count. If you’re not doing this already, start today – as an employer it
doesn’t cost you anything, apart from two very simple words that can make the
world of difference.
buzz word at the moment, and it’s no surprise, given that 29% of employees
surveyed said that flexibility was important to them, representing a 12%
increase from 2018. And by flexibility, it doesn’t mean that you necessarily
need to offer your employees the option of working flexible hours.
know at JVP that if I need to leave the office an hour early, I am free to do
so. Equally, if I’m frequenting a networking event and it’s easier for me to
work from home around it, I know that’s fine too. As a result, I am more than
happy to give back. I want to come into the office early, and I’m not rushing
out the door at 5pm. Again, this could seem like a small tweak to make, but
it’s simple to do and it can have big consequences.
employees are busy people, often with commitments outside of working hours, so
acknowledging that and making it possible for them to have a better work-life
balance is clearly becoming an invaluable proposition for today’s job seeker.
Opportunity and responsibility
reward isn’t the only way you can show an employee how much they are valued.
Providing them with increased responsibility, as well as opportunity and
development is incredibly important to retaining your employees and showing
that there is potential for a rewarding career.
joined JVP Group in February 2018 as a Marketing and Communications
Administrator. I quickly discovered that I enjoyed speaking with clients and
being on the phone, and naturally developed a love for onboarding new clients
too. I am now the Client Services Manager due to the fact that I was given the
freedom to explore other areas of interest within the business, and the
flexibility I was given to explore my passion wouldn’t have necessarily been
your workforce to explore their natural talents and the areas of work in which
they express the most interest in cannot be a bad thing – after all, your
people are your biggest asset, and it’s all about playing to their strengths.
them that there’s opportunity for growth available to them if they desire
progression, and this will have a positive impact on their performance as well
as your business as a whole.
makes JVP a great place to work is the team of colleagues I have around me.
Nothing is ever too much trouble, and when it’s 5pm on a Friday evening and we
have job adverts to turn around and publish for clients ahead of the weekend,
nobody complains. We thrive on the challenge.
so important to have a friendly working environment. Taking part in the team
table football tournament or playing board games on my lunch break with
colleagues helps to build relationships and rapport and creating the friendly
feel within the office that makes it a nice place to come in to work. You don’t
necessarily need to have modern office facilities and the best equipment
possible to make this happen – going for a team walk at lunchtime can have the
often do you hold social events or gatherings for your employees / colleagues? Our
monthly JVP bake off is a big hit in the office here! So it doesn’t have to
come at a big financial investment for the company - think of something that
will engage the majority of your workforce, something that’s simple to
implement and you can start on your path to engaging your employees today.
need more out of work than they’re getting,” says CEO of Investors in People
Paul Devoy. “They are telling us they’re enjoying the work they do but that
they’re still looking for a new job, because something is missing. And 6 years
into this research and we’re still hearing that people want to be told ‘thank
managers and leaders, we need to consider workloads and listen when we’re told
that being valued, flexibility and a good work-life balance are all things that
people need from their work.”
recap, I love working for JVP Group because of the gratitude I am shown
everyday by my colleagues; because of the flexibility I am rewarded with in
return for my efforts; the teamwork and office environment I am able to enjoy
every day and, most importantly, the opportunities I have been given to develop
my personal skills and progress through the business.
you are in a position as an employer to focus on the four different elements
outlined above, you will naturally begin to engage your workforce, improve
employee retention and engagement, and this in turn will have a big impact on
your business as a whole.
Kemp, Client Services Manager at JVP Group
about employer brands and talent attraction