Recruitment advertising campaign leads to new starter for niche role within 5 working days

With over 20 years’ experience, Safety Media is an established and trusted brand in the health and safety training market, providing innovative and cost effective multimedia training solutions.

Safety Media has grown significantly over recent years with continued expansion plans. Due to the nature of the business and its culture, the speedy attraction of suitable candidates for vacancies is paramount to support the developments.

On this occasion, Safety Media were looking to recruit for a PHP Developer. Having explored attraction via various recruitment agencies for approximately 4 months without success, a fresh recruitment strategy was sought.

Safety Media approached JVP to advertise and promote their vacancy for a PHP Developer.

JVP met with Safety Media on Monday morning to discuss their requirement, and that afternoon an employer branded advertisement was drafted, emailed for approval and published within a few hours. With access to over 200 online job boards, JVP posted the vacancy advertisement across the entire network onto all relevant sites including; leading, specialist and regional sites, along with promotion on social media channels.

The following day, applications were received with the online Applicant Tracking System (ATS), which Safety Media were given access to. Within 24 hours shortlisting had been completed using the time saving flagging system, with interview invitations emailed via the Portal.

By Friday of the same week, a successful applicant was identified at interview and appointed to start the following Monday.

Not only were Safety Media able to appoint very quickly, they were able to reduce their recruitment costs by up to 60%, should the candidate have been introduced by a recruitment agency.

Chris Chappell, Operations Manager at Safety Media commented "Having struggled to recruit strong candidates in the area local to our Head Office for this role, I am delighted with the results from the JVP solution on this occasion. The portal provided a cost effective means of publishing the opportunity to multiple recruitment sites and a simple administration function to evaluate and manage candidate applications. I’ll certainly be using the portal for future recruitment needs."