Employer Branded Advert Writing | JVP Group

Employer Branded Advert Writing

You have 8 seconds to make an impression and attract quality talent...

For many job seekers, your job adverts will be the first interaction they have with your company - so it's vital that each job advert is treated as a piece of marketing rather than a copy and paste of a job description.

Would you apply for a job if you didn’t know who the employer was?

You'll often see job adverts that say 'Our client...' but great people can be picky about where they work, right?

The difference in results between a comprehensive employer branded recruitment advertising and marketing campaign, compared to a 'post and pray' cheap online job advertising service is significant.

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Writing job adverts that lead to results

Did you know, 90% of job seekers use mobile in their search? And that 64% won't apply for a job if they don't understand the job title?

The team of recruitment marketing specialists here at JVP know the science behind writing a job advert that will reach and attract the right people, from the most effective layout and formatting, to using the best searched keywords, and the desired information individuals look for when considering applying.

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Taking the time to fully understand your business and the vacancy, ensuring the online job adverts we produce for you:


Promote your company, EVP (employee value proposition) and employer brand


Inform and attract quality talent by including the vital information potential applicants want to make an informed decision


Are written with SEO and crucial keywords in mind, to make sure your job adverts are found by the right people


Consist of inclusive language to attract diverse talent

At JVP Group we pride ourselves on reducing the time you spend on recruitment admin, and we don't hang around - we'll have your job adverts emailed over for your approval within six working hours.

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Job advert writing is our expertise. We've crafted thousands of job adverts over the years, and we know what it takes to make your vacancy stand out against the 1,000,000+ job adverts that are currently live in the UK. Whilst we write your job adverts for you, read our blog to find out the reasons behinds our approach to writing the job advert content.

Shh! - We can also be discreet

Although we encourage you to shout about how wonderful your business is to help attract the best people, if you need to be discrete about your recruitment, your job adverts can be JVP branded so that your company remains anonymous at the outset.

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Want your adverts written in Welsh?

If you're looking to advertise your job adverts bilingually, then a member of the JVP team who is fluent in the Welsh language, can draft your adverts in both Welsh and English. They will be advertised in both languages on our network of job boards, and we will also create eye-catching images and engaging social posts for your vacancies in both Welsh and English.

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We were impressed with the job advert that JVP drafted on our behalf, and the team were very helpful, always at the other end of the phone whenever we had any questions. We wouldn't hesitate in using JVP again.
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